Krasnodar
9 Stroiteley St., Office 12
Simferopol
3 Rostovskaya St.
- Client: Agency for the selection of domestic staff (housekeepers, babysitters, nurses).
- Geotargeting: Moscow and the Moscow region.
- Features: A narrow niche with high competition for commercial requests.
- Geotargeting: Moscow and the Moscow region.
- Features: A narrow niche with high competition for commercial requests.
Region: Moscow and the Moscow region.
Home Staff Recruitment Agency
Description:
4
conversion rate growth
7%
months
Promotion period
10
Monthly visitors
90
Monthly visitors
800% traffic growth
The SEO Promotion case
Initial data:
- Low traffic: 10 sessions/month from the search.
- Weak position: Missing from the TOP 50 for key queries.
- Poor conversion: Lack of clear USP and social evidence.
- Technical problems: Slow loading, maladaptive design.
- Low traffic: 10 sessions/month from the search.
- Weak position: Missing from the TOP 50 for key queries.
- Poor conversion: Lack of clear USP and social evidence.
- Technical problems: Slow loading, maladaptive design.
The work carried out
Optimization of service pages
We have redesigned the service descriptions, added USP, keywords and structured blocks (advantages, examples of work).
Creating landing pages for different queries
We have developed separate pages for each type of service and region to cover more targeted queries.
Adding social evidence
We have posted customer reviews, case studies, certificates, and portfolios to increase trust.
Improved usability and download speed
We optimized the menu, added application buttons, and accelerated the work of the site.
Blogging with useful content
They published articles answering customer questions (for example, "How to choose [a service]" or "How much does [a service] cost").
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result
Search traffic
Website Conversions
Our work
What worked:
- Landing pages for different queries have given a sharp increase in visibility.
- Social proof has increased trust and conversions.
- The blog attracted additional traffic for information requests.
What worked:
- Landing pages for different queries have given a sharp increase in visibility.
- Social proof has increased trust and conversions.
- The blog attracted additional traffic for information requests.
OUR Cases
and we will bring new customers to you.
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